Daily Finance’s Expert Tips for Taming the High Price of College Prep

Jean Chatzky interviews Lillian Luterman and Jennifer Bloom on ways to limit expenses before your student even arrives at college.

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9 College Admissions Tips for Parents from Campus Explorer

Help your child through the admissions process with communication and cooperation.

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Seventeen Magazine: The Top 10 College Application Myths Busted!

Luterman and Bloom reveal the top ten college application myths and bust them.

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NACAC Calls IN! “Excellent for Parents, Students…and Student Counselors”

We are pleased to note that the National Association for College Admission Counseling, a leading association of professionals dedicated to serving students as they make decisions about their college education, has endorsed our book “IN! College Admissions and Beyond” as “a must for counselors, parents and students.”
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IPPY Awards Gold Medal to IN! College Admissions and Beyond

IN! College Admissions and Beyond received the Gold Medal in the education category in the 2012 Independent Publisher Book Awards (the “IPPYs”) contest. Chosen from over 300 submissions, we are so honored by this recognition.
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NY Post: Stand Out From the Crowd

Lillian Luterman and Jennifer Bloom discuss how social media sites can improve your admissions portfolio.


Joan Hamburg Radio Interview

Joan Hamburg speaks with Lilian Luterman & Jennifer Bloom, mother and daughter college admissions consultants share their step-by-step, proven strategy for creating an application that stands out and gets you IN!
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Fox Good Day New York Interview

A mother and daughter team has mastered the college admissions process and they want to share their tips with you. Lillian Luterman and her daughter, Jennifer Bloom, have co-authored 'IN! College Admissions and Beyond.' They'll show what's fact and what's fiction about getting into the college of your dreams.

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MSNBC interview with Alex Witt at Education Nation. Lillian Luterman and Jennifer Bloom explode the top myths around college admissions.

Huffington Post: Top 10 Myths About College Admissions

When did applying to college become so confusing? During hundreds of meetings with anxious parents and panicky teens, expert college consultants Lillian Luterman and Jennifer Bloom heard the same misconceptions time and time again. To set the record straight, they wrote IN! College Admissions and Beyond: The Experts' Proven Strategy For Success.

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Huffington Post: Top 10 Ways to Make Your Summer Count

Believe it or not, the summer will be over before you can blink. While everyone needs some time to do nothing, it's foolish to let the entire summer disappear without doing anything. But beware. Not all summer activities are created equal. Think a luxury five- star Teen Tour of Europe will impress admissions officers? Think again. Similarly, while we never discourage community service, you do not need to travel to Costa Rica to do it. Lillian Luterman and Jennifer Bloom, the authors of IN! College Admissions and Beyond: The Experts' Proven Strategy for Success share their tips for getting the most out of your summer.

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Sparknotes: College Admissions Book!

Lillian Luterman and Jennifer Bloom (they're a mother-daughter team!) have been helping kids apply to college for 20 years, and now they've published a book called IN! College Admissions and Beyond, which argues something surprising: It's the well-rounded students who often get rejected. Apparently, colleges want not the all-around great applicants, but the students who stand out because of their passion for one thing (our thing would be Cheez-Its; oh, the application essay we could write on those orange squares of magic!).

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It’s Your Health radio segment

Lillian Luterman & Jennifer Bloom, authors of IN! College Admissions and Beyond: The Expers' Proven Strategy for Success. Two expert college admissions consultants—a mother-daughter team—share their step-by-step, proven strategy for creating an application that stands out and gets you IN!

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Praise for "IN! College Admissions and Beyond: The Experts' Proven Strategy for Success" by Lillian Luterman and Jennifer Bloom

 “In the book IN! College Admissions and Beyond, mother-daughter consultant team Lillian Luterman and Jennifer Bloom share their advice on how to maximize the likelihood of being accepted into the college of one’s choice, a concept they term “Be Alike but Spike.” This book is a wonderful and easily accessible tool that serves a valuable purpose, as most do not. College admission is too often a game played by insiders who are the only ones who know the rules. This book helps break down those barriers...a very valuable tool.”

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Library Journal review of "IN! College Admissions and Beyond"

“(IN!) pulls all of it together, from sophomore year of high school through graduation and preparing an outstanding résumé. Luterman and Bloom have combined their over 20 years of admissions consulting experience into a helpful and easy-to-read guide for high school students and their parents…faster paced and more humorous than in most books in the genre, which can help make a difficult and stressful process a little easier to take. An excellent guide, especially for students trying to compete at the top level for spots at Ivies or other high-end institutions, as well as their parents.”

Review from PEN American Center

 “(This) new book constitutes a gift to young adults—and to those of us who care about young people in these uncertain times.”
—Stacy Leigh, Director, Readers & Writers Program, PEN American Center

Featured in Book Expo American Magazine

MetroFamily Magazine review of IN! College Admissions and Beyond

“Prepare yourself for the college admissions process with this guide that offers tips on every part of the process, plus case studies and resource listing. A required resource for parents with soon-to-be college-bound kids.”
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Daily Pretzel review of IN! College Admissions and Beyond

The “experts” developed a program that seems to really work....This book offers an early edge, starting with what kids can do in their freshman year of high school to get ahead. And the authors cover the entire process of selecting and getting admitted to school, not just filling out applications. Definitely a book to have on the shelf when the research starts this spring!
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Bill Reilly Interview with Lillian Luterman and Jennifer Bloom

Private College Counselors—What to Expect

Woman Around Town

Sunday, January 11, 2009

by Andrea Marcusa on Living Around Town

Ask a New York City parent of a high school senior how the college process is going and you’ll hear tales of stressed out kids, arguments over essay topics and descriptions of marathon road trips to far-flung university towns. New Yorkers, though, are practical problem solvers, comfortable with pulling in experts to help. It’s no surprise that a cottage industry of college counselors has grown in the New York area, with experts doling out information to a new crop of worried parents every year.

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The Top Questions Parents and Students Ask When They Want to Get


A Conversation with Lillian Luterman and Jennifer Bloom, founders of Entryway

October, 2010

Q: When do we need to start thinking about and looking at colleges?

Lillian and Jennifer: We recommend students begin looking at colleges before they need to. Visit a college while on a family vacation if there is one in the area, or spend a morning touring a local campus that’s a short drive away. This way, it becomes an easy, stress-free family event. By the summer after sophomore year, students should have seen several different kinds of colleges and will have begun to get an idea of what they like – and don’t like.

We also advise students to begin thinking about the college application process toward the end of the sophomore year or at the outset of the junior year. Beginning too early can cause burnout. Begin too late, and you’ve missed a crucial window.

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